PR students get creative in special industry link

Mar 19, 2013 by Tania Harasimiuk

Practical PR in the classroom

A Lancashire public relations specialist has given final year students a special insight into creativity during a guest lecture on campus.

Tania Harasimiuk-Boardman, who has over 15 years of experience in PR, marketing and advertising in London, Dubai and Manchester, told the students of the importance of pitching unique story ideas and also discussed how brands engage with consumers online.

Tania, whose business Forevergreen PR is based near Chorley in Lancashire, was joined by David Bertram, who has recently completed his postgraduate studies on the UCLan MSc International Applied Communication programme.

David, who told the students about his experiences of dealing with journalists and writing press releases, has gained valuable experience through working with Forevergreen PR on an internship.

Tania said: “This year we have trialled working with interns from UCLan and found it to be an invaluable experience so we were thrilled to be invited to guest lecture. Sharing learnings with the students helps to give them practical insights into the industry, ensuring they are better prepared for the workplace.”

Public relations course leader Chris Shaw added: “Our students always value the chance to learn from and discuss with PR campaigns with industry practitioners. Tania’s presentation has added value to the undergraduates’ studies and will certainly help them on a campaign plan they being assessed on before Christmas.”

About Forevergreen PR

Forevergreen PR is a boutique consultancy providing PR and marketing services to SMEs and new start-ups across a wide range of industries. Based in Lancashire, the team at Forevergreen PR offer a full suite of cost-effective PR solutions to help enhance your business’ presence and encourage growth. For further details please contact Tania Harasimiuk-Boardman on 07910 126938 or email tania@forevergreenpr.co.uk.

You can also connect with Forevergreen PR online by visiting www.forevergreenpr.co.uk on Twitter @ForevergreenPR / @PR_Forevergreen and on Facebook: www.facebook.com/pages/Forevergreen-PR-Marketing-Consultancy/211322562215433 .